2024-11-25
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On November 21st, the Guangdong Customized Home Furnishings Association and the Guangdong Wardrobe Industry Association held the “Reconstructing the Value Chain” -2024 Customized Home Furnishings Industry Chain Conference and Light High Customization Upgrading and Transformation Conference at the Midea Marriott Hotel in Shunde. The event was co organized by China Chain Network; And received overall naming support from Feilu and Qingzhou Optoelectronics.
Refactoring the value chain and focusing on the development trend of “light and high customization”
This conference focuses on the theme of “restructuring the value chain” and brings sharing and exploration on industry upgrading and transformation, as well as production mode optimization. Focusing on the development trend of “light and high-end customization” and hot issues such as enterprise transformation, we will conduct in-depth discussions and showcase cutting-edge new technologies in the development of the customized home industry industry chain. More than 250 upstream and downstream enterprises in the custom home industry chain have gathered, with nearly 500 attendees. Numerous industry elites gathered together to explore the future trends of upgrading and transforming the “light high fixed” industry. Through theoretical practice and innovative technology, they discovered cutting-edge trends in the industry and promoted the upgrading and transformation of the industrial chain.
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Zhang Ting, Honorary President of Guangdong Customized Home Association and Chief Engineer of Sofia Group, mentioned that the healthy development of the industry cannot be achieved without everyone’s efforts. It is precisely because of everyone’s joint efforts, concerted efforts, and unity that the industry can develop better! The association has been committed to promoting the optimization and adjustment of the customized home industry chain structure. The current industry is in a period of transformation and change, and in the current environment, the competition in the entire custom home industry will become increasingly fierce. Only through cooperation and symbiosis in various fields can we gradually move towards upgrading from light to high-end, and thus embark on an innovative path of high-quality development.
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Li Ruifeng, President of Guangzhou Building Decoration Industry Association, stated in his speech that the custom home industry is facing a broader development space and looks forward to working closely with the custom association and industry partners to continue deepening cooperation, explore more possibilities together, seek breakthroughs with a more pragmatic attitude, and jointly write a new chapter in the custom home industry.
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Looking ahead to the future, we should uphold the theme of win-win cooperation, deepen cooperation, strengthen communication and interaction, and jointly face industry challenges and development opportunities! TDD. L, Executive Vice President of Zhanjiang Design Power Association and President of Guangzhou Region, said in his speech today that Luo Yu, founder of Jianzao Hotel Design.
Exciting Sharing: Exploring the Path of Upgrading and Transforming from Light to High Customization
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The future is definitely bright, but the road is definitely not smooth. Wang Chao, General Manager of Weifa Home Furnishings, deeply analyzed the current development trend of the custom home industry from multiple aspects such as cultural connotation, emotional value, and user experience. He outlined the development laws of the industry’s transformation and transformation period, and elaborated on his profound thinking on “high-end customization”.
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Zou Jiaoshu, the sales representative of Feilu South China Region, analyzed how the supply chain can cooperate with the industry’s transition to “light and high customization” in the customized home furnishing industry, and solve challenges by focusing on industry pain points and solutions. Faced with the increasing demand for personalized and high-quality products from consumers, only efficient supply chain management that quickly responds to market changes can better assist home furnishing enterprises in steadily advancing on the road of transformation!
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In the process of upgrading and transforming from light to high, Puding is full of opportunities and challenges, as the saying goes, ‘The road is long and difficult, and the journey is approaching.’. Tang Bin, Chairman of Mag, explained the thinking and practice of how Puding upgraded and transformed from light to high-end products based on Mag’s 20-year development history. Puding’s transformation from light to high-end products is not only an inevitable choice in the market trend, but also a key measure for enterprises to deepen brand connotation and enhance competitiveness.
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Morgan Group’s Chief Strategy Officer and General Manager of Ecological Chain, Hu Xianhua, mentioned in his sharing that Morgan Intelligence is opening up a new path of high-quality development with its forward-looking vision and innovative technology. Not only does it provide users with a one-stop smart home solution, but it also leads the industry towards a more intelligent, environmentally friendly, and humanized direction.
Exciting forums help enterprises steadily embark on a new path of upgrading and transformation
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The forum “How to Upgrade and Transform Puding into Light and High Customization” invited Zhang Jian, Chairman of Baideng, Lin Tao, Chairman of Kefan Customization, Lai Yongjing, Director and Vice President of Kanoya, Wu Fuxiang, Chairman of Nanyang Dike, Shi Zhensheng, Chairman of Blue Valley, Meng Jihua, General Manager of Model Customization, and Meng Hui, Deputy Secretary General of Guangdong Customized Home Association, as the moderator of the forum, to conduct in-depth discussions and reflections on the current competitive format and future market trends of customized home furnishings with the theme of “How to Upgrade and Transform Puding into Light and High Customization”. The forum focused on Puding’s upgrade and transformation into light and high customization, and conducted in-depth discussions and exchanges on how enterprises can steadily follow the path and methodology of upgrading, transformation, innovation and development.
The Night of Qingzhou Optoelectronics
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Zhang Jian, President of Guangdong Wardrobe Industry Association, stated in his opening speech that as a bridge for communication and cooperation among members, the association has always adhered to the purpose of empowering member enterprises and promoting the healthy development of the industry, striving to create an efficient platform for information sharing and interactive communication. In the profound transformation of the custom home industry today, multidimensional empowerment of enterprises is gradually leading the industry towards a new path of high quality.
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Jiang Zaixing, Deputy General Manager of Qingzhou Optoelectronics, said in his speech that Qingzhou Optoelectronics has steadily grown in the field of optoelectronics. From precision manufacturing in the German market to brand cultivation in the Chinese market, from OEM to building independent brands, from meticulous cultivation of a single product line to the expansion of overall solutions, Qingzhou Optoelectronics has always resonated with the pulse of the times, constantly exploring, innovating, and developing. As a member unit, we closely adhere to the association’s platform, work together with the association organization to meet challenges, seize opportunities, and jointly write a new chapter of high-quality development in the custom home industry!
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At the toast ceremony, Zeng Yong, founder of Guangdong Customized Home Association, Guangdong Wardrobe Industry Association, and Guangzhou Customized Exhibition, stated that the successful hosting of the event is a reflection of the cohesion of the associations. The two-way interaction further promotes the close connection between the association and its members, complementing each other and jointly promoting the healthy and sustainable development of the industry. In the future, the association will hold more activities, with multi-party collaboration, joint sharing, and win-win results!
Strategic signing initiates a new trend of upgrading and transformation together
As an industry platform, Guangzhou Customized Home Furnishings Exhibition has also undergone a series of major upgrades, holding dual exhibitions of light and high customization at the same time, promoting the development of the industry towards light and high customization. At the same time, expanding more high-quality resources and conducting rich thematic curation can improve link efficiency and promote industry innovation.
The exhibition, in collaboration with the KNX China User Club and the International WELL Architecture Research Institute, has launched the “Sustainable Smart Health Space Demonstration Exhibition Area”. It has also partnered with the DRD Design and Research Institute to create the “Light High Fixed Life Trend Exhibition” and the designer operation platform, Aoteng Society, to jointly curate the “Extraordinary Aesthetics · Brand X Designer Exhibition”.
Subsequently, the Guangzhou Customized Home Exhibition successfully held a signing ceremony with 37 companies. The exhibition will extensively link industry resources for theme curation, integrate cutting-edge living concepts, lifestyles, innovative materials, creative visuals, etc., stimulate the industry’s thinking and exploration of future living and product innovation, and promote the deep integration of customization, intelligence, and spatial health standards.
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This conference, through various forms such as speech sharing, forum discussions, and product displays, gained insights into the latest development trends in the industry, while promoting in-depth communication between the upstream and downstream of the custom home industry; In the current industry trend of “light and high customization”, everyone takes this opportunity to gather together and explore the innovative trends and upgrading transformation of the custom home industry, and the path to breakthrough!
